포지션 상세
We are seeking a highly driven and experienced Marketing Manager to lead our marketing efforts targeting
North American customers. This role requires a strong command of English for effective communication and documentation, deep technical understanding of high-performance optical transceivers, and the ability to translate market insights into strategic action.
The ideal candidate will play a pivotal role in shaping our brand positioning, supporting business development,
and driving customer engagement. You will work closely with cross-functional teams including sales,
engineering, and executive leadership to ensure alignment with our go-to-market strategy.
• Serve as a key point of contact for North American clients, managing all aspects of marketing
communication and customer engagement.
• Develop and maintain strong client relationships through ongoing support, feedback
collection, and strategic updates.
• Marketing Strategy & Execution
• Develop and execute strategic marketing initiatives aligned with business goals and market
demands.
• Conduct market research and competitive analysis to identify trends, customer needs, and
emerging opportunities.
• Content & Communication
• Create compelling marketing and technical collateral including brochures, white papers,
presentations, and case studies tailored for the North American audience.
• Collaborate with sales and product teams to articulate the value proposition and technical
benefits of our optical solutions.
• Performance Tracking & Reporting
• Analyze marketing performance metrics and sales data to assess campaign effectiveness and
inform strategic adjustments.
• Prepare monthly, quarterly, and annual reports on marketing KPIs, sales activities, and
customer feedback.
• Events & Industry Engagement
• Represent the company at international trade shows, industry conferences, and product
exhibitions.
• Facilitate customer satisfaction surveys and manage feedback loops for continuous
improvement.
• Strong understanding of optical transceiver technologies and industry trends, particularly in PAM4-
based high-speed networking.
• Exceptional project and time management skills, with a results-oriented mindset.
• Fluent in written and verbal English, capable of crafting professional-grade documents and engaging
with global stakeholders effectively.
• Familiarity with CRM and marketing automation tools is a plus
North American customers. This role requires a strong command of English for effective communication and documentation, deep technical understanding of high-performance optical transceivers, and the ability to translate market insights into strategic action.
The ideal candidate will play a pivotal role in shaping our brand positioning, supporting business development,
and driving customer engagement. You will work closely with cross-functional teams including sales,
engineering, and executive leadership to ensure alignment with our go-to-market strategy.
주요업무
• Customer & Business Development• Serve as a key point of contact for North American clients, managing all aspects of marketing
communication and customer engagement.
• Develop and maintain strong client relationships through ongoing support, feedback
collection, and strategic updates.
• Marketing Strategy & Execution
• Develop and execute strategic marketing initiatives aligned with business goals and market
demands.
• Conduct market research and competitive analysis to identify trends, customer needs, and
emerging opportunities.
• Content & Communication
• Create compelling marketing and technical collateral including brochures, white papers,
presentations, and case studies tailored for the North American audience.
• Collaborate with sales and product teams to articulate the value proposition and technical
benefits of our optical solutions.
• Performance Tracking & Reporting
• Analyze marketing performance metrics and sales data to assess campaign effectiveness and
inform strategic adjustments.
• Prepare monthly, quarterly, and annual reports on marketing KPIs, sales activities, and
customer feedback.
• Events & Industry Engagement
• Represent the company at international trade shows, industry conferences, and product
exhibitions.
• Facilitate customer satisfaction surveys and manage feedback loops for continuous
improvement.
자격요건
• Experience working within multi-disciplinary engineering or technology-focused teams.• Strong understanding of optical transceiver technologies and industry trends, particularly in PAM4-
based high-speed networking.
• Exceptional project and time management skills, with a results-oriented mindset.
• Fluent in written and verbal English, capable of crafting professional-grade documents and engaging
with global stakeholders effectively.
• Familiarity with CRM and marketing automation tools is a plus
