포지션 상세
This role reports to the Director, Digital Owned Commerce & Experience Korea and sits within Korea's Digital Owned Commerce & Experience team and partners with Marketing, Media, Platform, Operations, Consumer Service, Planning, and Finance. Together, these teams deliver integrated consumer moments and member-led programs that strengthen engagement, deepen consumer relationships, and drive business growth.
• Connect sport priorities, product launches, and seasonal or cultural moments with relevant membership journeys.
• Deliver seamless digital experiences across content, product presentation, promotions, and member benefits.
• Monitor revenue, traffic, engagement, conversion, and retention KPIs, translating insights into Read & React actions.
• Evaluate event and program performance to improve future plans and strengthen business and member outcomes.
• Monitor competitor activity, membership programs, and marketplace trends to identify opportunities that strengthen Nike's consumer and membership strategy.
• At least 7 years of relevant experience in digital commerce, membership, or marketing.
• Experience leading seasonal campaigns, commercial events, consumer moments, or member programs.
• Strong understanding of digital commerce and membership KPIs, with proven ability to translate data and insights into business actions.
• Strong project management and cross-functional collaboration skills, with the ability to manage multiple priorities in a fast-paced, matrixed organization.
• Strong written and verbal communication skills in Korean and English.
주요업무
• Lead cross-sport consumer moments that drive demand, member engagement, and brand connection.• Connect sport priorities, product launches, and seasonal or cultural moments with relevant membership journeys.
• Deliver seamless digital experiences across content, product presentation, promotions, and member benefits.
• Monitor revenue, traffic, engagement, conversion, and retention KPIs, translating insights into Read & React actions.
• Evaluate event and program performance to improve future plans and strengthen business and member outcomes.
• Monitor competitor activity, membership programs, and marketplace trends to identify opportunities that strengthen Nike's consumer and membership strategy.
자격요건
• Bachelor's degree or an equivalent combination of education and professional experience.• At least 7 years of relevant experience in digital commerce, membership, or marketing.
• Experience leading seasonal campaigns, commercial events, consumer moments, or member programs.
• Strong understanding of digital commerce and membership KPIs, with proven ability to translate data and insights into business actions.
• Strong project management and cross-functional collaboration skills, with the ability to manage multiple priorities in a fast-paced, matrixed organization.
• Strong written and verbal communication skills in Korean and English.
