포지션 상세
This role sits within Korea's Digital Owned Commerce & Experience team and reports to the Director, Digital Owned Commerce & Experience Korea. The role partners with Marketing, Media, Digital Operations, Digital Sports, Planning, Finance, and Geo and Global teams to drive growth and consumer experiences across Nike App and Nike.com.
• Lead seasonal and in-season platform planning across consumer moments, product launches, brand priorities, and commercial events.
• Develop weekly, monthly, and quarterly performance insights and drive Read & React actions with cross-functional teams.
• Improve the end-to-end consumer journey, including navigation, product discovery, landing experiences, merchandising, and conversion.
• Partner with Marketing, Media, Digital Operations, Digital Sports, Planning, and Finance to deliver an integrated platform strategy.
• Identify and prioritize testing opportunities, and define complementary roles for Nike App and Nike.com to deepen consumer relationships.
• Collaborate with Geo and Global teams on new capabilities, feature rollouts, platform best practices, and emerging growth opportunities.
• At least 7 years of relevant experience in digital commerce, digital merchandising, digital marketing, or digital products and experiences.
• Strong understanding of e-commerce and financial KPIs, including traffic, engagement, conversion, average order value, demand, and member retention.
• Proven ability to analyze data, identify actionable insights, influence stakeholders, and translate findings into business decisions.
• Strong written and verbal communication skills in Korean and English.
주요업무
• Lead business performance and growth across Nike App and Nike.com in Korea, monitoring traffic, engagement, conversion, average order value, demand, and member retention.• Lead seasonal and in-season platform planning across consumer moments, product launches, brand priorities, and commercial events.
• Develop weekly, monthly, and quarterly performance insights and drive Read & React actions with cross-functional teams.
• Improve the end-to-end consumer journey, including navigation, product discovery, landing experiences, merchandising, and conversion.
• Partner with Marketing, Media, Digital Operations, Digital Sports, Planning, and Finance to deliver an integrated platform strategy.
• Identify and prioritize testing opportunities, and define complementary roles for Nike App and Nike.com to deepen consumer relationships.
• Collaborate with Geo and Global teams on new capabilities, feature rollouts, platform best practices, and emerging growth opportunities.
자격요건
• Bachelor's degree or an equivalent combination of education and professional experience.• At least 7 years of relevant experience in digital commerce, digital merchandising, digital marketing, or digital products and experiences.
• Strong understanding of e-commerce and financial KPIs, including traffic, engagement, conversion, average order value, demand, and member retention.
• Proven ability to analyze data, identify actionable insights, influence stakeholders, and translate findings into business decisions.
• Strong written and verbal communication skills in Korean and English.
